Design Leadership 2025 – Melbourne
March, 2025
Redefining design leadership for the future
Redefining design leadership for the future
Could design leaders truly balance creativity, business impact, and team culture in a constantly evolving world? The event explored strategies that helped leaders navigate complexity and shape the future of design.
This day-long event brought together Australia’s top design leaders to explore new approaches, share insights, and prepare for the next era of the discipline.
Key topics included:
- Leading teams through resource and culture challenges
- Ensuring consistency amidst constant change
- Exploring emerging trends and technologies shaping design’s future
What we explored
Presenters and Table hosts
Abi Iyer
Head of Product Design, Easygo
Angela Bliss
Behavioural Scientist & Designer
Brad Alphonso
Senior Service Design Manager, Bupa
Rachel Zhang
Lead Experience Specialist
Steph Ransom
Service Design Chapter Lead, ANZ
Andrew Broughton
Practice Lead, Enterprise Design, WorkSafe Victoria
Selin Lanzafame
Group Head of Strategy, Asahi Beverages
David Bradford
UX Chapter Lead , Telstra
Michelle Spencer
Manager Workforce Capability, MLC Life Insurance
Ljuba Youngblom
Director of Product Design, Airwallex
Event format
There was a lot to love about this format. It maximised impact through a mix of dynamic presentations and deep, focused conversations that provoked new ideas and left lasting impressions.
Inspiring presentations
Attendees dove into transformative presentations that challenged the status quo and ignited powerful discussions. These sessions weren't just about exploring ideas. They catalysed actionable solutions.
Engaged networking
We built meaningful connections over sustainable meals, drinks, and immersive experiences. The networking sessions fostered collaboration and left people feeling inspired.
Facilitated roundtables
Attendees engaged in deep, focused discussions with peers. They explored diverse perspectives and generated actionable ideas. These sessions offered a unique opportunity to co-create solutions and challenge the status quo.
Social wrap-up
The day ended with drinks, canapés, and conversations that extended the day's discussions in a relaxed setting. It created space for continued inspiration and lasting connections.
Location and accessibility
Location and accessibility
DO Design Leadership Melbourne was hosted on the 5th floor of Hyatt Centric, 25 Downie St, Melbourne VIC 3000. It was a 7 minute walk from Southern Cross Station and a 15 minute walk from Flinders Street Station.
On arrival at the ground floor, reception staff directed guests to the event space. The floor was accessible by both escalator and elevator.
For interstate and international guests, the hotel provided wheelchair accessible rooms, with staff available to assist with specific needs.